Your data, respectedPrivacy policy
Phone Master (“we”, “us”, “our”) is an online technology store based at 54 Duke Street, Chelmsford, CM1 1JA. This policy explains what personal information we collect, why we collect it, who we share it with, and the rights you have. We only ask for what we need to help you, and we never sell your data.
Last updated: 26 July 2026. Registered company: [company name] · Company number: [company number] · VAT number: [VAT number] · ICO registration: [ICO reference]. We are the “data controller” for the information described here.
The short version
- We collect the details you choose to give us when you place an order, request a valuation, book a repair, create an account, or get in touch.
- We use them to arrange and fulfil what you’ve asked for, and to keep you updated.
- We share them only with the partners needed to deliver our service (couriers, our stock partners, and the technology providers that run our forms, emails and accounts).
- We never sell your personal data, and you can ask us to show, correct or delete what we hold at any time.
Information we collect
Information you give us — for example when you:
- Place an order request: your name, email address, phone number, delivery and billing address, and the products you’re interested in.
- Sell or trade in a device: the device details you provide and any photos you upload, plus your contact details so we can send you a price.
- Book a repair: the device, the fault, and your contact and return details.
- Create an account (where available): your email address and a password, and your saved order history.
- Contact us: the content of your message and the contact details you use (email, phone, WhatsApp).
Information collected automatically — basic technical information such as your device type, browser and general usage of the site, collected through essential and (where enabled) analytics cookies to keep the site working and improve it.
How and why we use your information
- To process and fulfil your order requests, and to source and reserve the products you order from our stock partners.
- To provide valuations for devices you want to sell or trade in, and to carry out repairs you book.
- To arrange delivery of your order and handle returns, refunds and warranty claims.
- To create and manage your account, where you choose to have one.
- To reply to your enquiries and keep you updated on the progress of an order or repair.
- To prevent fraud, keep our service secure, and meet our legal and accounting obligations.
Our legal bases (UK GDPR)
- Contract: to take the steps you ask for before entering into a sale, and to fulfil an order or service.
- Legitimate interests: to run and improve our business, respond to enquiries, and prevent fraud — balanced against your rights.
- Consent: where you opt in, for example to non-essential cookies or marketing (you can withdraw consent at any time).
- Legal obligation: where we must keep records for tax, accounting or other legal reasons.
Who we share it with
We share personal data only where it’s necessary to deliver our service, with:
- Delivery couriers — to deliver your order or return your device.
- Our stock partners / suppliers — to source and reserve the products you order.
- Technology providers that operate our site — our form handler [Web3Forms], email delivery service [EmailJS], and account & database provider [Supabase], which process data on our behalf under agreement.
- A payment provider — when card payment is enabled, to take payment securely (we do not store your full card details).
- Authorities or advisers — where we are legally required to, or to protect our rights.
We do not sell your personal data or share it for third-party advertising.
Photos you upload for a valuation
Photos you send when selling or trading in a device are used only to assess and price that device. We keep them for as long as needed to handle your enquiry and any resulting purchase, and then delete them in line with our retention practices below.
How long we keep it
We keep personal data only for as long as we need it for the purpose it was collected — typically for the duration of your order, repair or enquiry, plus any period required for warranty, returns, and legal or accounting obligations (usually up to six years for transaction records). Account information is kept until you close your account.
International transfers
Some of the technology providers we use may process data outside the UK. Where that happens, we take steps to ensure your data is protected by appropriate safeguards, such as UK-approved contractual clauses.
Cookies
We use essential cookies to make the site work (for example to remember what’s in your basket) and, where enabled, analytics cookies to understand how the site is used. You can control cookies through your browser settings. [If a cookie banner / consent tool is added, its details will appear here.]
Your rights
Under UK data protection law you have the right to:
- Access the personal data we hold about you, and ask for a copy.
- Correct information that is inaccurate or incomplete.
- Ask us to delete your data, or to restrict or object to how we use it.
- Request that we transfer certain data to you or another provider (portability).
- Withdraw consent where we rely on it.
To exercise any of these, contact us using the details below. You also have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk if you’re unhappy with how we’ve handled your data.
Security & children
We take reasonable technical and organisational measures to protect your information. No online service can be completely secure, but we work to keep your data safe. Our service is intended for adults and is not directed at children; we do not knowingly collect data from anyone under 16.
Changes & contact
We may update this policy from time to time; the “last updated” date above shows the latest version. For any privacy question, or to exercise your rights, contact us:
- Email: [orders@phonemaster.uk]
- Phone / WhatsApp: [your number]
- Post: Phone Master, 54 Duke Street, Chelmsford, CM1 1JA
This policy is a starting template and not legal advice. Please have it reviewed by a qualified adviser and complete the bracketed details before publishing.